Shanghai Wiserun Information System Co., Ltd. carries through an in-depth discussion about the connotation of corporation’s culture and management and acquires all-right effect, therefore Visitor has an interview with Mr. DingYajun—the general manager of Shanghai Wiserun Information System Co., Ltd. , Mr. Ding advances some clear and thoughtful questions, the interview is as follows:

Visitor: I hear of that you have work in IT area more than ten years, could you have a discussion of your sentiment?
Mr.Ding: Sure, but not only me, my four colleagues who carved out with me all have worked for more than ten years in IT area. I discovered that this area is full of vital force、enthusiasm and challenges. We accumulate comparative fortune, this fortune is that we have deep comprehending of IT’s development disciplinarian, and distinctly know where its opportunity and risk are. Fortune like this makes good groundwork for us to construct our culture、nail down our development direction、strengthen our company and international cooperation.

Visitor: Lately chairman Jiang visited the USA, he quoted Confucius’ word” Men of honour are harmonious but different”, for this whether you have asthetic mood and other paraphrases?
Mr.Ding: Chairman Jiang quoted this word from the point of the relation between China and the USA, it’s elegant and has pertinence, so it gets abroad identity. I have asthetic mood of classical culture, like 《the Analects》, and I always read it. Men of honour, according to Confucius’ original intention, they are people who are cultivated and cultural, their contrary are homuncule. And then, Confucius have another word” homuncules are same but not harmonious”. Now that you are ”man in honour”, you should have cultivation and culture, and you should be tolerated、modest and assorted, on big questions, you can form accordant cognitions and hold comparatively self-governed personality and interest. This is the meaning of “harmonious but different”. Touching homuncules, they have no cultivation or culture, and they stickle in some small interest. Although they are consistent apparently, they are not harmonious actually. So that “same but not harmonious ”. As an corporation, bringing up men in honour to realize “harmonious” but allowing “different”, its essential is the problem about corporation’s culture construction.

Visitor: You make a wonderful parlance. Well then, what is needed for bringing up men in honour?
Mr.Ding: Corporation’s culture is not barren lecture, it can help a corporation resolve factual problems, like development goal、development philosophy、development idea and service guide line、and system regulations, and so on. Goal is a corporation’s banner, management idea is the “kernal” of corporation’s culture, falling on facts means that we should carry out the spirit “take man-made as the root以人为本” , respect and spirit up creation value of person with ability, then men of honour have goals. The bylaw must accord with practice, its operation quality should be strong; finer “men of honour” also need to restrict factum. I think that “men of honour” walk together firstly because they identify with goals and ideas, the goals and ideas become collective “belief”, and than they can be “harmonious”. Namly in the same camp.

Visitor:There is a parlance that says “corporation’s culture is manager’s culture, his idea is corporation’s culture, what’s your idea?”
Mr.Ding: There is a prejudice in this parlance. We should admit that manager’s idea has deciding infection to the corporation’s culture. As a manager, if you can’t advance the ideas that should be advanced by you, corporation’s culture can’t be formed. The idea “create fortune for your enterprise and value for your clients” is advanced by me, now it has become the whole enterprise’s service antilogy. But enterprise’s culture is absolutely not the manager’s self culture. Or else what should men of honour do? Where men of honour come from? The contents that deal with enterprise’s goals always are advanced firstly by me, maybe they are not skilled and need collectivity’s discussion and research, than they will be integrated, and they become collective purposes and goals. This relates to the rule “collectivity perfect”. In addition, from the angle of carrying out, it is the whole enterprise’s culture, it reflects the whole enterprise’s cultural diathesis. As to the material action, we request ourselves do from little things.

Visitor:How do you realize “harmonious but different” in your management layer?
Mr.Ding: There are five core members in our management layer, i.e. the person that carve out together, are we “true men of honour”?

Visitor:Yes, you are true men of honour.
Mr.Ding: One of us graduated from Sjtu when he was 19. All of us have worked for morethan ten years in IT area, passing by the ten years’ hammer-harden, the five men of honour have copacity、anamnesis and personality, especially that we have collective ideality、puraue and faith. i.e. we have self-identitical value tropism, blending ideas and consistent faith. Then on some great problems, we can be harmonious that Confucius said. But because we have different education and work background, with the “harmonious” premise, we can have respective differences.

Visitor: Do you have no problems?
Mr.Ding: How can be no problems?

Visitor: Is it the problem of bringing up men of honor?
Mr.Ding: That is it. It is difficult to carry out the management layer’s idea to all employees. An enterprise’s contribution is not only providing revenue and resolve the problem of obtaining employment, the more important contribution is bringing up person with ability. The youth is the main force of IT industry, they have long request to life and advantage, and they are sick for politics. Our culture construction should emphasize the education and training of them, and make their personal request combine with the development of the enterprise、society and country.

Visitor: An enterprise’s culture is the enterprise’s “internal work”, if it is well constructed, it can extend to the enterprise’s circumstance. How do you deal with the relation?
Mr. Ding: Because an enterprise’s culture is a process with continual exploration、development and consummation, when we break ground of our company, we scull the enterprise’s culture upon how to advance enterprise’ core competition, we claim that we should refine enterprise’s internal work, and advance competition. Being eager for quick success and instant benefit is the exhibition of being lack of culture. We realized that: in the more and more rational and standardize market, the ultimate differences among enterprises don’t rest with products, but rest with culture. Two different enterprises realize “Men of honor are harmonious but different”, its success lies on the harmony of the two enterprises’ culture. When we carry on enterprises’ confederation and cooperation between enterprise and school, we think a lot of the harmony of two different cultures.

Visitor: Treating of an enterprise’s environment, maybe it includes even more extensive market conditions about governments or international market?
Mr. Ding: It should be in this way. We have been in Section Changning for 8 years, we find that Section Changning is a sheet of earth full of enthusiasm and hope. The guidance of Section Changning Government concern the development of private management corporation, they regularly hear our requests; when we come up against difficulties, some branches, like Science Committee, business association help us resolve them heartily. We are very inspired, and we have deep sensation to Changning. As for international market, most of our self-exploitation software have independent property right. This August, we apply for the export authority of software self-support, and we sell our software to the USA successfully. Now we think how to bring our superiority into play to exploit international market. We are considering applying for ISO9002 to extend export. From the process of software’s cooperation between China and foreign countries, we find that the software design ideas in China don’t get behind that in the USA, what we are short of is marketing operation conditions.

Visitor: Is there a philosophy principle in Confucius’s words? Is there any value in historiography?
Mr.Ding: This question we should ask Confucius. But then, I like reading some books about philosophy, and I also like reading MaoZedong’s 《The Antinomy Theory矛盾论》and 《The Practice Theory实践论》, from the philosophy point of “antinomy and unification对立统一”, Confucius’ “men of honour are harmonious but different” is likely to contain some philosophic theories. “Harmonious” is unitive, “different” is opposite. Opposite things are gathered into a system, then there will be an antinomy. Difference is antinomy. Antinomies and competitions advance development. As for the value in historiography, I don’t dare to say. I like the history of Ming and Qing.

Visitor: Thank you very much, wish well to you.
Mr.Ding: Thank you.